Are you trying to create a newsletter for your Montessori school? School newsletters are a great way to keep parents informed throughout the year on essential new updates. They also allow you to engage with parents. You can use them to create positive communication between your Montessori school and the parent community. How do you make an awesome newsletter, though? What if there’s nothing exciting happening at your school or in the local area? Should you forgo creating a newsletter then? No. It might be deemed unprofessional, and you might also risk disappointing parents that look forward to these newsletters.
To help you out, we have listed some of the best school newsletter ideas and tips that can help you craft a fun, engaging, and informative newsletter. Let’s begin.
4 Tips to Keep In Mind For Your Montessori School Newsletter
Before discussing school newsletter ideas, let’s quickly review some tips for preparing a newsletter that will appeal to parents.
1. Avoid Making the Newsletter Text-Heavy
When it comes to creating a Montessori school newsletter, short and sweet is the way to go. You want to be informative. However, you also don’t want to add in long paragraphs that most parents won’t read. Readability is essential for a newsletter. You can share highlights of all the important stuff so that parents find the newsletter informative but not boring.
Adding in pictures can also improve readability and make the newsletter visually engaging.
2. Optimize the Newsletter for Mobiles
If you are sending an e-newsletter (and you should), make sure to optimize it for viewing on mobiles. Most parents will open the newsletter on their phones, and if it’s not mobile-optimized, they are unlikely to read it. It would defeat the purpose of sending a newsletter in the first place.
3. Write for Your Audience
Like other marketing and promotional efforts, a newsletter also needs to be tailored to your target audience. You should write about the things that would matter to parents. For example, perhaps your Montessori school installed a new facility or is having a sports event. You can tell parents about that. It can get them excited about what this could mean for their child’s education and personal development.
You can also offer tips and advice on parenting and child development. Besides this, if the Department of Education has introduced a new initiative that affects Montessori schools, you can inform parents of this.
4. Be Consistent
Consistency is vital when circulating a Montessori school newsletter. You want to set a distribution time and frequency, so parents know when the next newsletter will come out. Doing so can encourage more parents to read your newsletters.
7 Montessori School Newsletter Ideas
Now that we have talked about the dos and don’ts of creating a newsletter, here are some Montessori school newsletter ideas that you can consider:
1. Highlight New Achievements
A Montessori school newsletter is a great way to celebrate the new achievements of your students and the faculty. Suppose that your Montessori school has been ranked among the top 5 schools in the area. You can tell the parent community about this to bolster their trust and reassure them their child is in good hands.
2. Add a Note from The Principal
Parents always like to hear from the principal. The principal can talk about recent achievements and their plans for the school’s future. They can also offer their thoughts on any ongoing challenges or issues in the local community. Doing so can establish their authority as a thought leader, and allow them to garner respect among parents.
3. Share a Blog Post
One of the easiest ways to add new content to a Montessori school newsletter is to plug in a blog from your website. You can share an excerpt of the blog and add a link to the complete article. It can direct more traffic to your website and get more parents to read your blogs.
4. Add an Interview with a Teacher
You can also consider adding an interview with someone from your teaching faculty if you have the space. They can talk about the challenges of Montessori school education and how they get through to the students under their care. Once again, this demonstrates how capable your teachers are and can leave a good impression on parents.
5. Create Awareness About a Social Issue
If there is a particular awareness day coming up, such as “World Autism Awareness Day” or “International Day of Persons with Disabilities,” you can talk about this. If your school is facilitating children with autism or other learning disabilities or has any plans regarding the same, you can share them.
6. Talk About Upcoming School Events
As far as Montessori school newsletter ideas go, you can also talk about any upcoming events and invite parents to attend. If you are running a donation drive for an event, you can plug this into the newsletter and guide parents on how to donate.
7. Offer a Glimpse Into Montessori School Life
Since parents aren’t the ones attending your Montessori school, you can add content that offers insight into what happens inside your classrooms. You can share pictures of activities that students have engaged in or talk about a funny incident.
You can also offer information on what your students are currently learning and how it helps their personal development. Such information can emphasize the value of Montessori education to parents.
When it comes to Montessori school newsletter ideas, there are plenty of things you can do to make your newsletter informative and interesting for parents. You can talk about new achievements, add a principal’s note, discuss what your students are learning, and create awareness about social issues.
Remember, your newsletter should not be too heavy on the text and should be optimized for mobiles. We also recommend establishing a particular frequency and time for sending the newsletter, so parents know when to expect it.
If you are interested in learning more about how to create a great newsletter for your Montessori school, reach out to our team today!