We can all agree that having a website is quintessential in today’s digital world. On that note, many companies are now developing their own sites, but they often neglect the design and usability of their products. That is where our team at UX Studio steps in! Established in 2012, our
Email marketing has been a core part of successful digital marketing strategies for decades. It is one of the first digital marketing avenues since the age of the internet began and having an email list for your Montessori school continues to be a powerful marketing strategy. We live in a
We often underestimate the importance of optimizing the online form page on a Montessori school website. After all, what more can you do here besides add a form and hoping people will fill it out? Most schools will focus on optimizing other pages on their website to drive people to
A parent’s enrollment journey can be filled with a number of challenges as they try their best to enroll their child in the right Montessori school. Schools that help a parent overcome the usual challenges to improve and optimize their experience come out on top here. Understanding the parent enrollment
Are you trying to create a newsletter for your Montessori school? School newsletters are a great way to keep parents informed throughout the year on essential new updates. They also allow you to engage with parents. You can use them to create positive communication between your Montessori school and the
We’ve all heard the adage “A picture is worth a thousand words.” It holds true for various things, including your Montessori school website. When prospective parents visit your website, the first thing they’ll see is the design and any photographs of your Montessori school. Having a poorly designed website with
Are you struggling to manage your admissions process? Is your retention rate lower than you’d like it to be? Are you find it difficult to manage unhappy parents? If so, chances are you are not using an enrollment management platform to streamline these tasks. Also known as customer relationship management
Have you ever visited a website that displays a pop-up for a free eBook download while you are browsing through the content? This is an inbound marketing strategy experts refer to a content offer. The pop-up will probably ask you for your email address to access the free download. If
Despite vaccination rollouts underway, new Coronavirus variants are making it increasingly difficult for schools and businesses to reopen. The same applies to Montessori schools. Given the dangers the virus continues to pose, Montessori schools find it increasingly difficult to encourage parents to visit their campus, check their facilities, and determine
Understanding your target demographic is always essential for your marketing efforts. If your message is too broad or geared towards the wrong audience, your school’s enrollment would suffer. Parent personas serve as an effective remedy to this. Building a parent persona can help you understand the people you are targeting
If you read our post on Montessori Search Engine Optimization, you probably already know about using meta descriptions for SEO. Meta descriptions are 155-character snippets in HTML that you can use to summarize the content of a web page. Search engines tend to display these descriptions in search results to
Email marketing is easily one of the best ways to drive personalized engagement with parents and market the features of your Montessori school. That said, one of the most common questions we get from Montessori schools is, “How can we improve email open rates?” A low email open rate for
Thanks to changes in technology and shifting parent demands, it has become increasingly important for Montessori schools to opt for digital marketing. Building a user-friendly website and ensuring a strong online presence can help Montessori schools engage with more parents and improve their enrollment rate. There are various options at
Are you considering the use of digital marketing for your Montessori school? Digital marketing overcomes the limitations of traditional marketing to offer you more reach in a cost-effective manner. It can help you establish a strong online presence and engage with new parents to improve the enrollment rate for your
In the last decade, we have seen social media transform how we communicate with others and build relationships. It has made its way into nearly every aspect of our lives. So much so, in fact, that more and more businesses are using social media platforms to grow. What about Montessori
SEO. What is it, and why does it matter so much for marketing your school? A bit of a buzzword at this point, SEO or search engine optimization is usually a part of most digital marketing strategies. It helps drive organic traffic to your school’s website and enables you to
Digital marketing that leads to a strong Montessori landing page is the cornerstone of running a successful Montessori school today. Gone are the days where you could rely solely on pamphlets, brochures, and other types of print marketing to attract prospective parents. Today, you can also use social media marketing,
With nearly 2.80 billion daily active users, anyone with products/services should make the most of the advertising opportunities offered by this social media behemoth. This guide will help you improve your online marketing with 5 tips on how to run Facebook ads. 1. Use Page Post Engagement Ads to Expand
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